Link Building | Link Bait
• posted by Mark Farrell on Wednesday, 17 February 2010 20:40
This is the final post in my series on link building and although this subject has lots of different topics and has the potential to be my longest blog post ever I’m going to keep it short as feel I have given enough of my top tips out on the subject of link building.
So what is link baiting? Link baiting is the method used to obtain inbound links to your website by offering the linkorati something they couldn’t possibly refuse.
There are lots and lots of different things that could be considered as link bait but probably the most common are clever widgets. Widgets are anything that grab the attention of the potential link partner enough for them to want to link to it. They are usually based around a variation of one of the following:
This is where you can stand out from the competition and is where you can allow your creative juices to start flowing. The better your idea the more links you will attract. Probably the most important aspect when producing a widget is originality. There is no point in creating something that has been done before as nobody will link.
Articles, blog posts and great on site content can also be used as effective link bait but to succeed with these your content has to really be first class not to mention 100% original and as current as possible.
Videos have fast become quality link bait especially since You Tube was born. It is so easy for anybody to post a video up today you can find allsorts on there. Don’t ignore the power of video. Another top tip when creating a video is to go with your original idea as people will generally pick up on a staged video and will not link.
Sorry for the UN structured post on this subject but it’s that big I could have gone on all night and anybody who has read any of my previous posts will know that I tend to go off track and then come back.
In summary I believe that link baiting will be the preferred form of link building throughout 2010 so I suggest that you start reading up everywhere you can on the subject and to start getting creative.
For SEO Manchester or anywhere else in the world give us a call or check out the Web Vitality website for further details of how to get in touch.
Finally to subscribe to future blog post from the Web Vitality crew just click here and follow the on screen instructions.
So what is link baiting? Link baiting is the method used to obtain inbound links to your website by offering the linkorati something they couldn’t possibly refuse.
There are lots and lots of different things that could be considered as link bait but probably the most common are clever widgets. Widgets are anything that grab the attention of the potential link partner enough for them to want to link to it. They are usually based around a variation of one of the following:
- Online Tests
- Videos
- Games
This is where you can stand out from the competition and is where you can allow your creative juices to start flowing. The better your idea the more links you will attract. Probably the most important aspect when producing a widget is originality. There is no point in creating something that has been done before as nobody will link.
Articles, blog posts and great on site content can also be used as effective link bait but to succeed with these your content has to really be first class not to mention 100% original and as current as possible.
Videos have fast become quality link bait especially since You Tube was born. It is so easy for anybody to post a video up today you can find allsorts on there. Don’t ignore the power of video. Another top tip when creating a video is to go with your original idea as people will generally pick up on a staged video and will not link.
Sorry for the UN structured post on this subject but it’s that big I could have gone on all night and anybody who has read any of my previous posts will know that I tend to go off track and then come back.
In summary I believe that link baiting will be the preferred form of link building throughout 2010 so I suggest that you start reading up everywhere you can on the subject and to start getting creative.
For SEO Manchester or anywhere else in the world give us a call or check out the Web Vitality website for further details of how to get in touch.
Finally to subscribe to future blog post from the Web Vitality crew just click here and follow the on screen instructions.
Labels: article marketing, blogging, content, link bait, link baiting, Link Building, seo, widget
